Stap isi

3 January 2009

A daily dose of strategic accountability

Here’s a great interview with a city manager who blogs.

Kent 360 has become an essential part of my job, as it gives me a chance to share information and insights that aren’t always evident from media coverage. Plus, I believe it helps create an atmosphere of trust as residents can see that we’re trying to be as transparent as possible, and trust is the foundation of local government.

One of the surprising benefits of the blog is the way it forces me to constantly look and talk about what we’re doing, what we need to be doing, what other cities are doing, and other ways to achieve our objectives.

My blog is like a daily dose of strategic accountability that makes me continuously reassess the alignment of what we’re working on in the short term with our long term goals. Even in preparing the stories, I am forced to constantly think about our strategic priorities and what I’m doing to effect change.

With our busy lives, it is easy to let the little things in life take precedence. The blog creates a framework that challenges me to explain how the little things contribute to bigger things; and if they don’t, it becomes fairly obvious once I am forced to explain it on the blog. Of course, the readers let me know when I stray too far.

It’s good to read a real world appraisal of social media tools:

I want to add that blogs make our jobs both harder (from a time perspective) and easier (the more people understand the issues, the better the quality of community decision making).

Dave Ruller hits many of the points made by Steven Schwartz, Vice-Chancellor of Macquarie University, in this August 2008 article in The Australian.

Might send both links to the boss on Monday.

— b3rn   blogging, trust   Jan 3, 11:02 PM   #

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