You can’t avoid them. At some point – probably about 10 minutes after you open a forum or blog – they’re going to make themselves known. And they don’t stop.
The main cost of nutters is time. They send you and your colleagues on wild goose chases. But nutters – even being nutters – will have something to contribute. How do you draw out or corral constructive input?
Here are some suggestions on dealing with nutters from my friends (some of them community managers, others nutters):
If you’re a parent, you know the parent thing:
If you’re a parent, you also know that’s easier said than done!
Giving it time is another strategy. You hope that the group becomes self-moderating. Reputation systems can be helpful, but ultimately your community needs enough contributions across the scale so that the extremes are seen to be so.
Good levels of participation and an active, enagaged community are probably the best bet against nutters. And there’s a pot of gold at the end of every rainbow.
No ‘nutter’ sees themselves as a nutter.
A better way to view this might be through the lens of the US Air Force’s guidelines on online participation, summarised in this one page PDF workflow (linked from another blog).
Excellent resource that. And it looks like there’s more incoming from the USAF.
This post was tongue-in-cheek. Everyone who has been part of an online community (forum, IRC, etc) knows that there’ll be a few ‘different voices’ talking as part of the group over an extended time. It’s not so much dealing with the odd angry rant, but working with community members over a longer period.
Much will depend on the participation model – Crispin Butteriss calls them noisy voices in a post on anonymity – I favour user profiles linked across multiple online spaces. And giving them a damned good listening to!